experience marketing mix

The sale of real estate is a mix of modern marketing and traditional sale promotion, entity marketing and service marketing, and rational marketing and experience marketing.

房地产销售是现代营销与传统推销、实体营销与服务营销、概念营销与体验营销的综合体。

However, there are so many factors that affect the effect of brand experience, how should we mix the brand experience for experiential marketing to achieve the multiplier effect?

但是影响品牌体验的营销效果的因素如此之多，市场上琳琅满目的商品，到底该如何来组合品牌体验进行体验式营销才能达到事半功倍的效果呢。